Why You Should Use a Real Estate Agent….

Here are 7 reasons why you should use a real estate agent to sell your home:

1) Industry knowledge

The real estate industry changed completely after the housing crash in 2007. A real estate agent can help you figure out mortgages, foreclosures, short sales, and then some. They can strategically lay out what is the best way to go about buying and/or selling your home. Current real estate market information can help you determine if now is the best time to sell.

2) Get it priced right

A professional real estate agent will take all the steps necessary to analyze and strategically price your house, saving you a lot of time and effort from unnecessary marketing if your house is not placed within the correct pricing platform for today’s competitive real estate market. From “Comparable” homes that sold recently and also checking into the competition and estimating the appraised value of your property, your real estate agent will know exactly how to go about every step of the process. Remember, a professional real estate agent with experience to key to successful selling.


3) Presentation gold

A major factor in getting the best buyer when selling your home is making sure that it is presented properly; e.g., staging and having professional photos is key. Because real estate agents have experience with this process, it is very useful to have an experienced home stager work closely with your real estate agent.  I have an example below of a poorly listed property with horrible photos – this to me is “unacceptable”.  Always check out the photos your agent uploads to your listing.

Also I find inconsistencies of long and narrow photos and wide and short photos – different size photos should be avoided; make all detailed photos same size so that previewing the slide show will be very attractive to the prospective buyer.

4) Access to buyers

Most real estate agents have a contact list of people who are eager to buy houses. Having this as a starting ground on the road to selling your home is much better than searching from scratch, making a closing deal much more probable.


5) Smooth closing

A smooth closing deal is more likely when a real estate agent is involved because, for the most part, buyers find the process more credible. Not only is closing the deal graceful, but it usually happens in a shorter span of time.


Check out my website at www.MonmouthBeachAreaHomeSearch.com and search for homes currently on the market in your area. Call your professional real estate agent, Diane B. Kaplan for a “Right Pricing Analysis” to get your home sold for the best price.

Next time you’re considering selling or buying contact Diane B Kaplan at 732-672-0409 at any time – Exclusive Agent for: HomesInSeaBright.com and HomesInMonmouthBeach.com.


Best Always,


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